As patients’ chronic obstructive pulmonary disease (COPD) progresses, they may experience increasingly negative emotions that affect their treatment journey.1,2,* Providing patients with targeted support and resources along their journey can make a positive difference in how they engage with their care.
Patients disassociate from their emerging COPD symptoms
Patients dismiss their diagnosis, resulting in poor medication adherence
Patients become more serious about their condition and therapy adherence
Patients are hospitalized due to exacerbations and continue to be readmitted
Patients begin to lose hope and adherence to medication may decrease
Patients disengage from their daily life
*Based on market research from In-Sync Strategy, which was completed in March 2017-April 2017. The results and information presented here were derived through field work with 26 healthcare providers, 20 patients, and 16 caregivers. Although consistencies and logic lend confidence to the analysis and interpretations, this research must be viewed as directional rather than conclusive.1
1. Data on file. Boehringer Ingelheim Pharmaceuticals, Inc. 2. Giacomini M, et al. Experiences of living and dying with COPD: a systematic review and synthesis of the qualitative empirical literature. Ont Health Technol Assess Ser. 2012;12;1-47.